Political Background

"Joint declaration by high-ranking representatives of the film and television industry and Minister of State for Culture Grütters for more sustainability in film and series production

Together with high-ranking representatives from the film and television industry, Minister of State for Culture Grütters has signed a joint declaration for more sustainability in film and series production set an example, "emphasized the Minister of State.


In addition to the Minister of State for Culture and Media, the first to sign the Joint Declaration for Sustainability in Film and Series Production: ARD, Alliance of German Producers, German Film Academy, Deutsche Welle, European Film Market, Film Funding Agency, FilmFernsehFonds Bayern, Film Funding Hamburg Schleswig-Holstein, Film and Media Foundation NRW, HessenFilm und Medien, Berlin International Film Festival, Medienboard Berlin-Brandenburg, Mediengruppe RTL , Medien- und Filmgesellschaft Baden-Württemberg, Mitteldeutsche Medienförderung, Motion Picture Association (Walt Disney Studios Motion Pictures, Netflix Studios, LLC, Paramount Pictures Corporation, Sony Pictures Entertainment Inc., Universal City Studios LLC, Warner Bros. Entertainment Inc.), Nordmedia, Producers Association eV, ProSiebenSat.1 Media, Sky, Central Organization of the Film Industry (SPIO), Association of Technical Companies for Film and Television eV, ZDF " 

Common goal: more environmental protection in cinema, series and television productions.

The   Berlin-Red-Red-Green coalition agreement stipulated:

"Strengthening the Berlin-Brandenburg media region as a production location

    [...] The coalition is increasing the funds for the Medienboard. The Medienboard is promoting film, TV and other audiovisual formats. In the future, the Medienboard can only be awarded if the project meets socially acceptable and ecological standards. The promotion of sustainable film productions will be strengthened.  [...]  "

Broadcasters / funding institutions

For the Berlinale 2020, specific,  trend-setting requirements for film and TV productions were announced that must be implemented after Covid-19. 24 broadcasters, production companies and film sponsors have signed a joint declaration with Minister of State for Culture Monika Grütters on sustainability in film and series production. 
The declaration was signed by ARD and ZDF, Mediengruppe RTL, ProSiebenSat.1 Media, Sky, the Medienboard Berlin-Brandenburg, the German Film Academy, the Berlin International Film Festival and the Motion Picture Association, which includes Walt Disney, Netflix, Belonging to Paramount Pictures, Sony and Warner Bros. Entertainment. ( Source )


Voluntary commitment to 100 ecologically sustainable productions

The initiative for particularly sustainable production in the film and television sector started throughout Germany in summer 2020 with an initial pilot phase, the "voluntary commitment to 100 ecologically sustainable productions". It was presented on February 24, 2020 as part of the Berlin International Film Festival. The underlying concept is largely based on the “Green Filming” working group, which consists of TV broadcasters, production companies, film subsidies and associations as well as the Federal Government Commissioner for Culture and the Media (BKM). The members of the “Green Filming” working group have voluntarily committed to producing 100 film and TV productions in 2020 and 2021 according to ecological sustainability criteria. The final reports of the 100 productions are scientifically evaluated and developed into a Germany-wide standard. The aim is to introduce binding sustainability criteria for federal film funding, the Filmförderungsanstalt (FFA). Handout: 100 green productions


The German TV and film industry, i.e. all major market participants such as the public broadcasters, Degeto,  P roSiebenSat1, RTL Deutschland, Sky and Netflix, the major production houses Constantin, UFA, Studio Hamburg, Bavaria Film, Ziegler Film and the film subsidies, the producer alliance and other professional associations have joined forces in the "Green Motion" project for voluntarily sustainable filming.
The declaration of commitment to climate protection states that from January 2022, the CO2 emissions of productions are to be greatly reduced by means of 21 minimum standards.
In order to be considered green production and to be awarded the "Green Motion" label, 18 of the 21 stipulated points - such as the use of LED headlights on the set, the avoidance of short-haul flights and diesel generators, the at least one vegetarian meal during the week on set or the ban on disposable dishes must be met.

The verification for the label takes place on the basis of the final report to be submitted by the production company by the sponsor, broadcaster or VoD service involved in the project. Alternatively, they can delegate the verification to an external verification center that the working group has set up at the auditing company PwC.
All successful final reports are deposited with the verification center for statistical purposes.